Officials from the College of Creative Studies (CCS) in Detroit, Michigan along with members of the NASF Michigan Chapter have announced the winners of the Detroit Bright Design Challenge.
Students from the College were asked to explore innovative ways to incorporate bright finishes as a premium design element related to SUV’s and the Chrysler brand image, a brand that gave new meaning to Urban Luxury with its Chrysler 300 luxury sedan. Scholarships awards were presented to the following students:
Pranay Raton- Honorable Mention
What is the Bright Design Challenge?
The National Association for Surface Finishing (NASF) believes that the future of surface finishing depends on the innovative ideas of our youth. We consider it the responsibility of those currently serving the industry to foster and nourish these ideas. As part of this mission, and to spotlight the impact we have on millions of products and households, the National Association for Surface Finishing each year proudly presents The Bright Design Challenge. This ground-breaking creative program is produced as part of the association’s “Surface Technology Initiative” to proactively promote our surface finishing industry.
Located in the heart of Detroit, the College for Creative Studies (CCS) educates artists and designers to be leaders in creative professions. A private, fully accredited college, CCS enrolls more than 1,400 students pursuing Bachelor of Fine Arts (BFA) and Master of Fine Arts (MFA) degrees.
Students in the BFA program can major in Advertising Design, Advertising: Copywriting, Crafts, Entertainment Arts, Fine Arts, Graphic Design, Illustration, Interior Design, Photography, Product Design and Transportation Design, in addition to a dual major Art Education program. Students in the MFA program can major in Interdisciplinary Design and Transportation Design. The college also offers non-credit courses in the visual arts through its Continuing Education programs and opportunities for youth through its Community Arts Partnerships programs.
Click here to view the West Coast 2013 Gallery.